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THE PEDDLER ON-LINE
Quarterly pub lication provides valuable features, news and views and tips for sales
managers, and marketing and sales training professionals.
Search The World Yellow Pages
Free service searches yellow pages by state, company name, phone number, zip code,
category and keyword. Returns all known information about the company, including name,
address, city, state, zip, phone, fax, e-mail if available.
Sales and selling
Site offering articles in selling strategies, links to other related sites. From
entrepreneur edge online.
SALES CAMPAIGNS TO GO
Site motivates your salespeople with ideas for campaigns, promotions, contests and
meetings. Each issue has stimulating and easy-to-implement ideas.
SALESFORCE TRAINING & CONSULTING
Provides down- loadable articles on sales management and other sales-related information.
Great for people who work in management and/or training.
SALESLINKS.COM
As a service to visitors to this site, links are provided with reviews to the top sales
sites. Here you can get the highlights according to their reviewers and tips on how to use
the sales-related information you find.
Point
of Purchase Magazine
Offers some articles and a list of publications
Value Based Selling Web Site
White papers, articles and software products on sales, sales management
The Selling Arena
Provides tools to help you study your market, track your competition and keep aware of
your customers' activities. There is also an online series with business experts in a live
chat format.
SME International
Good site for sales and marketing professional. Contains lots of articles and downloadable
stuff..
STUART
MORRIS
This site provides pre-employment assessment tools for you to select salespeople.
Questions on hiring building and managing your sales organization are covered through the
use of profiles of successful salespeople.
PROMO, Magazine of Promotional Marketing
Articles on sales promotion and directory of sales promotion sites.
Incentive Magazine
Justsell.com
Good articles for sales professionals
SME World Wide
A source for international sales and marketing information for small
and medium sized enterprises.
SME-I - Digital Resource
Mall
A world-wide association of sales and sales management executives. A
source of informative articles on sales and sales management.
Sales & Field Force Automation
Online *
An online publication that contains informative articles that can
help businesses manage their "technology-enabled workforce" in the field.
Sales & Marketing Management
Publication that contains great information and resources for
managing a company's sales and marketing efforts.
SalesDoctors Magazine for Selling Professionals
A weekly magazine written by sales professionals. A great resource for sales people.
SalesLinks Sales
Marketing Network
*A source of information for the sales professional.
Search for Manufacturers
Rep
Searchable a list of manufacturers reps by state.
The
Selling Arena
An all-around Web site for sales professionals. Contains a variety
of information, including information on sales conferences to databases and online
magazines.
Selling Power Workshop
Free sales training advice most of it available via streaming audio. From Selling Power
Magazine.
Marketing Strategies.
Creating A
Marketing Plan
Briefly outlines the steps required to write a marketing plan.
Smart Business Supersite
Offers links to several articles most being excerpts from marketing books. Useful articles
include:
The Entrepreneur's Marketing Plan
Planning A Strategic Marketing Plan
The Marketing Plan...Your Blueprint For
Success
Marketing @ SVSBDC
Suggestions for planning a marketing effort from Silicon Valley Small Business Development
Center.
Small
Business Administration
Surprisingly good material here though you would not know it from the first page. contains
all the necessary information for writing a marketing plan
Marketing Mall - Online Women's
Business Center
This site is filled with valuable marketing information and tips including a section on
the marketing plan that includes examples.
Sample Marketing Plans from
Bplans.com
While the company offering this site is primarily in the business of selling its planning
software they do offer several marketing plan examples that may prove useful.
Texas Business Advisor-The Marketing
Plan
Another site offering a brief explanation of the contents of a marketing plan.
The
Complete Pricing Workbook
Profitable
Pricing Strategies
The
TPA Pricing Seminar Workbook
The
New Product Pricing Report
Pricing
A site offering a-z of pricing, articles, papers and
links to other related sites.
The McKinsey Quarterly
Excellent free (but must register) online version of the McKinsey Consulting's quarterly
report. Its articles on numerous industries and business topics often contains useful
market-related numbers and other quantitative information.
CONSTRUCTING A BCG
GROWTH-SHARE MATRIX - CONSTRUCTING A BCG GROWTH-SHARE MATRIX Presentation
BCG Growth-Share
Matrix -
BCG Growth-Share Matrix Relative Market -Presentation
Strategic Choice Using
Growth Share Matrix
Presentation
The Boston
Consulting Group s Growth-Share Matrix -
Presentation...
CaseNet - Miller Asks
(A) -
A case teaching package is available for the Miller Asks "Wanna Iguana?" cases.
CaseNet - DairyPak A
"Value Chain" Perspective on Product Line Strategy - DairyPak A "Value
Chain" Perspective on Product Line Strategy.
Vertical Linkages - Vertical
Integration I. Vertical Integration - Defined Vertical integration is simply a means of
coordinating the different stages of an industry chain when bilateral trading is not
beneficial. (Stuckey and White, 1993, Sloan Management Review..
A Product Mix Example
A Product Mix Example. This page illustrates the process of creating a Solver model, using
a well-worn example based on the Product Mix
- Product Mix:
Determining My Winners and Losers
Product Mix: Determining My Winners and Losers. Dr. Charles R. Hall
Associate Professor of Agricultrual Economics & Extension Specialist
Business Plan: Marketing Mix
Strategy
Marketing Mix Strategy. Answer each group of questions
and then develop a narrative for each section.
Developing the
Marketing Mix - Promotion
Types of Appeals in Message Content. There are three types of appeal: - shows the
product's desired benefits, it relates to audience members'
- 10 Essential Ingredients for the Right
Marketing Mix
August '97 Newsletter. 10 Essential Ingredients For the Right Marketing Mix.
Cameron's: Factory Floor:
Marketing - Theories
Texas: San Antonio: Integrated
Leadership Strategies: Managing Mix
Managing The Marketing Mix Product Place (Distribution) Advertising Price Packaging
Promotion Positioning Terms* Representation / Policy* MANAGING THE MARKETING MIX The
traditional elements of the marketing mix include: Product Place (Distribution.
- The Marketing Mix and Product
The Marketing Mix and Product.
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- Modifying the Marketing
Mix for Various Markets - Section B .Modifying the Marketing Mix for Various Markets .
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- The Marketing Mix at Cadbury's
The Marketing Mix at Cadbury's. This is the story of how Cadbury launched a new chocolate
bar called Fuse.
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- Marketing Mix Management
This article examines the roles of the various components of the marketing mix and their.
Developing
the Marketing Mix - Promotion..
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- Marketing Mix
Analysis Methodology
MMA's Marketing Mix Analyses identify avenues to improve marketing
ROI
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