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   Market Data & Research

Links to Other Marketing Related Sites

 


Acxiom Case-in-Point
Newsletters, case studies, and reports related to use of consumer and business data.

(http://www.ecmag.net).
Online site for the print magazine that allows free access to a select
set of articles in each issue.

Glossary of Database Marketing Terms
From The University of Georgia.

Data Mining, Database Marketing, and Decision Support Technology
Contains information, analysis, and links to vendors..

Data Mining News
Newsletter exclusively devoted to covering the fast-moving knowledge discovery industry."

Data Mining: What is Data Mining?
Article that helps explain concepts of data mining including benefits as well as presenting examples.

Marketing research
An excellent site offering articles on consumer behaviour, research and links to related sites.

Datamining For the Masses
Article from Datamation magazine on the concept of datamining.

The Data Warehousing Information Center
Informative site with many links to articles, periodicals, discussion groups and much more. Presented by LGI Systems .

Data Warehousing Research Center
From CIO this site offers a wide range of resources including articles, case studies and glossary of terms.

Introduction to Data Mining
Overview presented by Pilot Software.

KD Mine: Data Mining and Knowledge Discovery Resources Index
Another useful comprehensive site with links, references, tools, and a free electronic newsletters.

@BRINT
Good all around site for business research.

@ResearchInfo
Specific to marketing research this site contains articles, roundtable discussions, job posting, calculators and much more.

Business Builders - Market Analysis
Good research related article on how to analyze markets. From Entrepreneurial Edge Online.

Business Research Tutorial
Intellifact.com presents a basic tutorial for doing research that covers a lot of ground though does not go into great detail.

Burwell Enterprises - Information Brokering
Provides a searchable listing of so called "information brokerage" industry.

Fuld Intelligence Dictionary
Find out definitions to over 100 buzzwords used in the competitive intelligence field.

Quirk's
Offers articles, research glossary, and searchable source book of over 5,800 research firms.

Marketing Research Index M.R.I.

Online Basic Search Skills
Article explaining online market research.

Small Business Advancement National Center
A source of information on small businesses.

Marketing Research Tools
Marketing research firm Intelliquest offers statistical calculators, white papers and a newsletter devoted to technology marketing.

Glossary of Demographic Terms
Definitions of the most popular terms used in demographic analysis.

Business & Economics Numeric Data: Larry Schankman
Links leading to sites that contain business and economic numeric data.

ECONData
The site provides access to hundreds of economic time series reports produced by a number of U.S. government agencies.

U.S. Business Advisor
Federal government site that is an excellent one-stop source for links to government programs and services. Includes answers to common questions, how-to sections and a good search and browse section.

Dismal Scientist: The Web's Authoritative
Site for Economic Information

Current economic information, forecasts and thoughts, along with historic information on different industries. Updated daily.

Bureau of Labor Statistics
Statistics found here include employment and
unemployment, consumer price, wholesaler price and producer price indexes,consumer expenditure, labor productivity and much more.
Also contains an good links page for finding other statistical information from the U.S.Government and International Governments

14 Steps for Researching an Industry or Specific Company
Step by step approach to find industries and related details on the web. Important for research and information purposes.

Locating Company Information on the Internet
Nicely compiled reference site with many good links and suggestions for finding company information.

Researching Companies Online
Free tutorial for learning how to find company information on the Internet. Broken down by research need such as sales leads, financial information, locating company home pages and more.

The Annual Reports Library
Contains information on financials, annual reports on corporations and how to interpret them.

The McKinsey Quarterly
Excellent free (but must register) online version of the McKinsey Consulting's quarterly report. Its articles on numerous industries and business topics often contains useful market-related numbers and other quantitative information.

ONLINE Magazine
Selected full-text articles that may be useful for online researchers.

Statistical Resources on the Web/Business and Industry
Well developed site for finding links to government, business and industry statistical data in the United states.

WorldOpinion
In depth site for marketing researchers.Contains useful resources including recent research news, articles, industry information, links to marketing research jobs and events calendar

Marketing Tools Directory
Good marketing research directory broken down into several research categories.

Hoover's Online
Provides profiles and other information on thousands of companies. Some information is free, including basic company profiles while more in-depth material requires a subscription.

Quirk's SourceBook
A directory of over 5,500 firms that provide marketing research products and services

The McKinsey Quarterly
Excellent free (but must register) online version of the McKinsey Consulting's quarterly report. Its articles on numerous industries and business topics often contains useful market-related numbers and other quantitative information.

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